Supporting Grieving Employees: How the LCBO is leading the way in Canada

When Lilian Riad-Allen’s mom died in 2021, she felt as though everything she knew about the world was completely upended. Feeling lost, she sought out grief support and came across a company called Help Texts, which provided ongoing, expert bereavement care via text message. Lilian signed up for support from Help Texts and found the messages really helpful, with powerful reminders and suggestions, personalized and tailored to the loss of her mom. As the Senior Director for Workplace Health, Safety & Wellness at the LCBO, Lilian openly shared about her experience with grief, and before long, she found that others started sharing as well.

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